Carolina Business Partner
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About Jay Werth


 Credentials

Accomplishments

As an executive with privately and publicly held media companies, led accomplished staffs to achieve revenue and operational successes after several years of direct sales achievements. Radio stations won several national awards for results in audience and client development, and community/charitable support. As a Campaign Director, Team Leader, or Volunteer; fund raising campaigns have met or exceeded client expectations. Campaigns include community economic development, institutional capital campaigns, operations funding for various non-profits, and benefit events. Chamber of Commerce campaigns participation procured hundreds of thousands of dollars in cash and in kind investment.


Skills


Prospect identification / cultivation
Capital campaigns
Relationship building
Staff supervision and mentoring
Financial management and budgeting
Database management
Strategic planning
Public relations

Team building
Board relations
Thoughtful risk taking and initiative
Excellent verbal and written communication

Experience
Major Accomplishments
Campaign Manager
National Community Development Services, Inc. Atlanta, GA  2007-Present
  • Currently directing a $3,800,000 fundraising campaign for a Chamber of Commerce's special initiative to economic development and community improvement.
  • Directed an eleven month $6,000,000 fundraising campaign for an economic development agency in a top 100 market.
  • Authored and conducted feasibility study and supervised an eight month $4,000,000 Chamber of Commerce economic development fundraising campaign.
  • Directed a twelve month $6,000,000 capital campaign for a privately held hospital's Emergency Services Department expansion.
  • Conducted feasibility study and directed a nine month $1,850,000 economic development private sector campaign.
Tasks completed and functions under my direct supervision for campaigns include:
  • Exceeding  "ask" meeting goals, and achieving all campaign time lines and deadlines.
  • Interaction with C-level executives, business owners, government and non-profit executives to advance objectives of campaign leadership, influence, and investment/donation.
  • Board of director relations and development for campaigns.
  • Feasibility study authorship and analysis.
  • Case statement authorship.
  • Grant writing
  • Marketing: website, print, TV, and radio advertisements, and special events.
  • Conducting "the ask" for procurement of six to seven figure major gifts
Owner/President
CareerLife Resources / Carolina Business Partner, Tulsa, OK and Columbia SC,  2003-2007
  • Built consulting business with emphasis on employee selection, development, and retention, and small business marketing.
  • Mentored leadership consultant to improve his abilities to market himself as a speaker.
  • Advised  small business consulting firm resulting in the roll out of a new initiative capable of generating nationwide influence.
  • Coached and directed publishing company executives and sales staff. Sales increased 75% from previous year.
  • Wrote and published articles for HR related websites and a Chamber of Commerce.
Vice President / General Manager
Journal Broadcast Group, Tulsa, OK, 2001-2003
  • P & L responsibility for $5,000,000 operation.
  • Launched program format change of heritage radio station increasing audience ratings three fold initially, and improving sales to match prior format within six months.
  • Improved revenue collections by 25%, capturing over $250,000 in revenue.
General Manager
South Central Communications, Nashville, TN, 2000-2001
  • P & L responsibility for $12,000,000 operation.
  • Increased revenues from $9,500,000 to $12,300,00 in 11 months, doubling industry market growth pace.
  • Grew profits from $2,900,000 to $4,300,00 in 11 months.
  • Revamped several operational systems improving productivity, efficiency and compliance with Government regulations.
Vice President / General Manager
AMFM, Inc., Sacramento, CA, 1997 - 2000
  • P N& L responsibility for $30,000,000 operation.
  • Overcame 20% sales loss compared to prior YTD, and increased sales more than 10% within the first year.
  • Identified opportunity and started a new sales division with $1,200,000 of revenue in the first year.
  • Directed telemarketing and direct mail campaigns to increase customer base 10%.
Vice President / General Manager / General Sales Manager
Southern Skies Corporation, Little Rock, AR, 1987 - 1997
  • .P & L responsibility for $5,000,000 operation.
  • Outpaced industry growth six out of ten years and matched growth the other four years in a competitive and fragmented market.
  • Initiated statewide marketing program that grew industry specific retail sales in the millions of dollars, while providing $225,000 in advertising revenue for Southern Skies.
Education

Currently pursuing a Masters of Science in Management with a concentration in Non Profit Leadership, New England College, Henniker, NH.

Bachelor of Arts, Augustana College, Sioux Falls, SD, Cum Laude.


Community Involvement

Team Captain, Columbia, SC Chamber of Commerce 2004, 2005, 2006, and 2007 Total Resource Campaigns; Team placed first in production for 2005, 2006 and 2007. Personal production placed first in 2007 and 2006 and second in 2005.

Member, Tulsa Metro Chamber of Commerce 2003 Total Resource Campaign. Personal production placed in the top ten percent of participants.


Board member, Hillcrest Children's Hospital Foundation, Tulsa, OK, 2001 - 2003.


Executive Secretary, Board Member, Stanford Children's Home, Sacramento, CA. 199 - 2000.


Professional Advisory Council to the University of Arkansas at Little Rock Radio-TV-Film Department. 1989 - 1997. Name Professional of the Year in 1196, 1992, and 1989.


Leadership positions in several church and civic organizations. Positions included Board Chair, Publicity / Promotion Chair,  and oversight of a building fundraising campaign.




Carolina Business Partner
(803) 361-0084

jaywerth@carolinabusinesspartner.com


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